Third International Conference on Advances In Social Science, Management and Human Behaviour - SMHB 2015
Author(s) : DINA AHMED MOHAMED GHANDOUR
Development of information technology in the last few years, have brought about a lot of changes in almost all facets of life. In the banking industry, it has been in the form of banking services offered through an electronic channel. Electronic banking is the wave of the future, it has a lot of benefits which add value to customers’ satisfaction in terms of better quality of service offerings and at the same time banks can gain more competitive advantage over other competitors. Despite this there are a lot of challenges that may hinder the success of e-banking services and thus constitute major concern to both financial institutions and customers. The purpose of this paper is to investigate and focus on the different opportunities and services of e-banking in Sudanese banking sector, and the challenges associated with it. Regardless, the different e-banking services found in Sudan but still there are a lot of challenges associated with its successful implementation. This paper followed the analytical/qualitative method to investigate such a problem. Both primary and secondary data were collected, and excel was used to analyze collected data.