Conference Proceedings

Second International Conference on Advances In Social Science, Management and Human Behaviour - SMHB 2014

MAPPING INNOVATION STRATEGIES THROUGH PATENT DATA TECHNOLOGY DEVELOPMENT IN THE BIO-PHARMACEUTICAL INDUSTRY

Author(s) : ANTONELLO CAMMARANO, EMILIA LAMBERTI, FRANCESCA MICHELINO, MAURO CAPUTO

Abstract

Our research comes within the studies concerning innovation strategies. The aim of the paper is to define a set of innovation behaviors, by analyzing patent data. The work contributes to the current literature on innovation management by providing an integrated framework which detects four dimensions of innovation processes (core vs. non-core, exploitation vs. exploration, closed vs. open, incremental vs. radical) and describes how companies manage technological evolution and organize R AND D activities from a quantitative point of view. The methodology is tested on a sample of 98 R AND D intense companies from the bio-pharmaceutical industry, by analyzing 10,983 patents applied in 2012.

Conference Title : Second International Conference on Advances In Social Science, Management and Human Behaviour - SMHB 2014
Conference Date(s) : 25 - 26 October, 2014
Place : Hotel Novotel Zurich City-West, 8005 Zurich, Switzerland
No fo Author(s) : 4
DOI : 10.15224/978-1-63248-032-3-107
Page(s) : 24 - 28
Electronic ISBN : 978-1-63248-032-3
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