Conference Proceedings

International Conference on Advanced Computing, Communication and Networks - CCN 2011

A Survey of Metrics for Assessing the Navigational Quality of a Website Based on the Structure of Website

Author(s) : MINI SINGH AHUJA, PRITIKA MEHRA, SUMIT CHABBRA

Abstract

The World Wide Web, abbreviated as WWW and commonly known as the Web, is a system of interlinked hypertext documents accessed via the Internet. With a web browser, one can view web pages that may contain text, images, videos, and other multimedia and navigate between them by using hyperlinks. Navigation is the process through which the users can achieve their purposes in using Web site, such as to find the information that they need or to complete the transactions that they want to do. A navigability measurement metrics is a well-defined mathematical formula that maps Web sites or portals to a numerical system that indicates the navigability of the Web sites/portals. In this paper, we have presented a brief study of Web metrics, such as average out-going links from a page, fan outs of a Web site compactness, stratum, lostness etc to determine the navigational efficiency or quality of a website.

Conference Title : International Conference on Advanced Computing, Communication and Networks - CCN 2011
Conference Date(s) : June 2-3, 2011
Place : Hotel Aroma, Chandigarh, India
No fo Author(s) : 3
DOI :
Page(s) : 420 - 426
Electronic ISBN :
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